Only Small Amounts Used
Aids Product Consistency
Made from: Plain Old Water

Not too much to say about water other than we use very little of it in our bars. The average bottle of shampoo contains 75-90% water, that's a lot of water to transport around the country only to rinse away in the shower. We save a considerable amount of water by using roughly a tenth of the amount of water as a liquid shampoo. Less water also means less volume which translates into fewer transport lorries on the road. And don't worry, our water comes from the UK, we don’t do anything strange like ship it in from abroad.

Benzyl Benzoate

Only Small Amounts Used
Scent Fixer
Made from: Salt of Benzoic Acid

Benzyl benzoate is a naturally occurring molecule found in some plants and is made up of benzyl alcohol and benzoic acid. It’s as a scent fixer to ensure our gorgeous scent stays in the bar for a long time, meaning you get great smelling hair wash after wash. It is readily biodegradable and has not been tested on animals. Benzyl benzoate is however an allergen and can cause a reaction in people who are allergic to it. If you know that you are allergic to benzyl benzoate, please don’t use our bars that contain this ingredient. (All ingredients are listed on our packaging and allergens are listed in bold).

Brassicyl Isoleucinate Esylate (and) Brassica Alcohol

Made from: Rice

This wonderful ingredient is derived solely from bio-fermentation of plant materials using cutting edge, sustainable, green chemistry principals. It is a conditioning and anti-static agent, which helps give your hair that sought after shine and fluidity. It is 100% natural, ECOCERT approved, compliant with COSMOS, NaTrue, and NPA standards, petrochemical-free, palm-free, quat-free, silicone free, parabens free, readily biodegradable, non-toxic to Aquatic Organics, non-GMO, and has not been tested on animals.

Cocos Nucifera Oil

Made from: Coconut

Coconut oil is an amazing source of medium chain fatty acids, the very fatty acids have a high affinity for hair proteins. This allows the coconut oil to be easily absorbed into the hair shaft, strengthening it by preventing protein loss. Hair is at its most vulnerable when wet and the presence of coconut oil can help prevent the cuticles of the hair from lišing up and absorbing excessive amounts of water. Coconut oil is also completely biodegradable, non-toxic to Aquatic Organics and not tested on animals.


Only Small Amounts Used
Softens and moisturises
Made from: RSPO Palm Oil and Palm Kernel

This wonderful humectant is found in many cosmetics and is usually produced as a bi-product from plant oils (ours uses derivatives from RSPO palm oil and palm kernel). Glycerin helps moisturise, sooth and calm your skin. Like all our ingredients it has not been tested on animals. It is GMO free and readily biodegradable. Read our blog on palm oil to find out more about RSPO palm and our stance on palm oil more generally.

Hydrogenated Vegetable Oil

A combination of Sunflower and Rapeseed oil
Softens Hair
Made from: Sunflower and Rapeseed Oil

Our hydrogenated vegetable oil is made from a combination of sunflower and rapeseed oil. It softens the skin and hair leaving it manageable and conditioned. Hydrogenation of these natural oils preserves them while maintaining their effectiveness. Hydrogenated vegetable oil in our shampoo bars ensures good hydration of the hair and is completely biodegradable and is not tested on animals.

Lactic Acid

Ph Balancer
Made from: Fermentation of Sugars

Lactic acid is created via the fermentation of sugars. We use it to balance the pH of your shampoo. A pH balanced shampoo is important, if your shampoo is too alkaline it may increase the negative electrical charge of the hair fiber surface, increasing friction between the fibers leading to cuticle damage and fiber breakage. That is why we make sure that the pH of our bars is scalp and hair friendly with a pH between 5- 5.5


Only Small Amounts Used
Fragrance Ingredient
Made from: Found naturally in plants and herbs

Linalool is a fragrance ingredient found naturally in many herbs and plants. It is contained in some of our essential oils rather than added separately as its own ingredient. It is readily biodegradable and has not been tested on animals. Linalool is however an allergen and can cause a reaction in people who are allergic to it. If you know that you are allergic to linalool, please don’t use our bars that contain this ingredient. (All ingredients are listed on our packaging and allergens are listed in bold).


Made from: Blend of fragrance oils

Our fragrance is a complex mixture of both natural and synthetic oils, it’s biodegradable and vegan. With a top note of crisp sea salt and sage, mid notes of thyme and fresh ozone held together with a base of sage, guiaic wood, white sandalwood, patchouli and white pine. These woody base notes are light providing a musky and slightly earthy smell beautifully balancing the marine top note. This refreshing scent leaves you relaxed, content and feeling pampered. It’s free from phthalates, parabens, nitro, polycyclic musk, silicone.


Aids Product Consistency
Made from: Sunflower Oil, Rapeseed Oil, Castor Oil, RSPO Palm Kernel Oil

Polyglyceral-4-laurate is naturally derived from lauric acid sourced from sunflower oil, castor oil, rapeseed oil and palm kernel oil (RSPO). Read our blog on palm oil to find out more about RSPO palm and our stance on palm oil more generally. It is an emulsifier, ensuring our bars (which contain both water and oil soluble ingredients) combine effectively. Although the name sounds a bit unnatural, it actually has natural origins. In breaking down the name we get: many (poly), glycerin (glyceryl), lauric acid (laurate) - which is the same as saying many glycerin molecules joined together with the fatty acid from sunflowers, castor, rapeseed and palm! This ingredient has not been tested on animals.

Rapeseed Sophorolipids

Gentle Cleanser
Made from: Fermented Rapeseed oil and Glucose

We are proud to say that we are the only shampoo bar that contains bio-fermented surfactants. This gentle cleanser is more readily recognized by the skin’s cells than a standard surfactant. Studies have shown that bio surfactants help support the scalp’s microbiome with scalp moisturization and protection, strengthening the skin’s barrier function and reducing inflammation. This is beauty care that does not over treat, but instead compliments the body’s existing eco system. Environmentally friendly sophorolipids couldn’t be greener. The cutting-edge technology works by fermenting rapeseed oil with sugar cane and yeast making a sustainable surfactant with the potential of a true circular economy. The bi products of fermentation are (used) yeast cells (which go to animal feed), water and CO2 (which is reabsorbed by the following crop of rapeseed). These sophorolipids are biodegradable and have the Vegan, Cosmos and Ecocert certificate. Our sophorolipds have not been tested on animals.

Sodium cocoyl isethionate

Gentle Cleanser
Made from: Coconut

This lovely gentle surfactant is made from coconut and palm oil (RSPO). This is one of our key foaming ingredients and produces a rich, bubbly lather without the drying effects of harsher surfactants such as SLS or SLeS - in other words it’s sulphate free. The manufacturing process produces no hazardous or environmentally threatening biproducts. It is completely biodegradable and has not been tested on animals. There is no soap in this product.

Vitis Vinifera Seed Oil

Rich in Vitamins A and E.
Improves Elasticity and Repairs Collagen
Made from: Grapeseed Oil

Because of it‘s wonderful molecular structure as well as being rich in both Vitamin A and Vitamin E, Grape Seed Oil is widely used in the cosmetic industry. Grapeseed oil contains antioxidants along with omega 6 fatty acids that have been shown to boost hair growth. Omega 6 fatty acids also provide a soothing and healing effect on the scalp and hair, while key ingredients such as linoleic acid, polyphenols, oligomeric proanthocyanidins (aka OPCS) and vitamin E stimulate circulation, improve elasticity and repair collagen. It is fully biodegradable and has not been tested on animals.